An easy-to-remember mnemonic covering major content distribution platforms.
Decentralized social media platform.
Visual-first platform for photos and reels.
Search engine & publishing via Blogger/YouTube.
General-purpose platform for pages, posts, and groups.
Professional networking and thought leadership.
Video distribution and discovery.
Private messaging and group broadcast.
Community forums and niche audience targeting.
Text-first conversation app from Meta.
Short-form video platform with viral potential.
Ephemeral content, popular with younger users.
Newsletter platform for direct audience engagement.
Visual discovery and evergreen content.
Real-time news and microblogging platform.